DAHDOOO

Brand identity and packaging for an innovative children's product.

Lil' Grips logo

Dahdooo makes innovative products for small children and engaged us to design the packaging for their debut product. Lil’ Grips is a set of silicone handles that can slip over any cup, bottle, or juice box. This package needed to communicate exactly what the product is, and how it works in just a few short seconds. Working with a prototype Dahdooo had started, we created a custom die-cut design whereby the product slips over top, giving the effect that the product is on a sippy cup or bottle. Given that the packaging of most baby products is white or pastel, we opted for a darker base color. The O’s on the packaging is a play on the multiple O’s in Dahdooo.

Lil' grips packaging design front and backLil' grips logo and roll-up banner design

Alexandra did a phenomenal job on the packaging for our first product! I came to her with a scruffy pile of notes, some haphazard samples, and a mouthful of ideas and she pulled it all together into a vibrant, functional design that truly reflects our brand (before I really even knew what our brand was!). Thank you sincerely for your efforts, creativity and patience. I highly recommend Alex to anybody in need of her creative talents and look forward to working with her on future projects!

Doug Wynne, dahdoOo Inc

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