BRANDING & Design

I work with visionary clients to provide custom, brand-focused design to help their business grow. I also provide on-going graphic design support, to maintain the integrity of your brand as your business evolves.

shepard station logo on business cardschin chin packaging designstepper homes custom inviteboyzz only shampoo design

FEATURED PACKAGE

Brand Identity Design

A full identity package for new or evolving businesses.

Connect with your audience and establish credibility for your business with a unique and cohesive visual expression of your brand. I'll guide you through my process beginning with strategy, where I dig deep to learn all about your business, goals, target market, competition, and more. This foundational design process will result in a well-considered visual brand, setting your business up for success with the proper tools and groundwork for you to build upon.

Approx. 6-8 week timeline

branding PROCESS

Custom Website Design

A custom designed site that marries beauty and function.

Purpose, conversion and content come first with a custom site. Each page is carefully designed around your unique content with intent to attract and convert your dream prospects into customers, resulting in a website that’s working for you while you’re tackling other parts of your business.

Your new site will also be easy to update with an in-browser editor that I’ll show you how to manage.

Approx. 8-10 week timeline.

web PROCESS

Contact me for more details, pricing or to customize a package to suit the unique needs of your business.

Graphic Design

Print & digital collateral that's aligned with your brand.

As your creative partner, I’m here to support you with expert-designed, branded marketing collateral as your business grows and evolves. As a brand-focused designer, the work I create will be on-brand and align perfectly to your brand guidelines.

Example Projects:
Ads, Annual Reports, Business Cards, Brochures, Canva Templates, Packaging, Stationery, Stickers, Signage, Social Media Graphics, Vehicle Graphics, Website Design, Etc.

Patterns & Illustrations

Custom art to add personality to your brand or projects.

Add a pop of personality to your brand or project with a custom pattern or illustration–a powerful tool to create brand recognition for your business because they are 100% custom to your brand, not from a stock library. Patterns can add interest to collateral, websites, and spaces such as exterior murals and interior walls in an office or retail setting. Custom illustration can be an extra-special touch to a special project, invitation, icons or info-graphics.

Common Questions

What’s a Brand Style Guide?

A Style Guide is a set of guidelines outlining all visual elements of your new Brand Identity. Think of it like a rule book for your brand that must be followed whenever you or a supplier are creating new marketing collateral. Consistency is imperative to maintain a strong brand identity and a style guide can help protect your investment.

Do your packages include photography?

My packages do not include photography, but I strongly encourage all of my clients to invest in professional photography for their websites. I can make photographer recommendations, depending on the look we are trying to achieve for your branding. Sometimes, stock photography may be a solution and I can help you decide what will work best for your business.

Do your packages include writing?

My packages do not include copywriting, but I do require my clients to invest in professional copy for their websites. I'm happy to provide recommendations.

Do you offer payment plans?

Yes I do. I can break your project into 2 or 3 payments. I also accept credit cards to make things easy.

ASK ME A QUESTION

I’m so pleased with the concepts you’ve created.

Thanks again Alexandra. I’m so pleased with the concepts you’ve created. You’ve done a great job capturing just the right tone, look and feel for this project. I’m eager to see what you come up with next – you make everything look so effortless!

EMILY SMITH, STEPPER HOMES

Our team is very happy...

Alex designed several pieces of collateral for our organization, including brochures, digital sheets, business cards and pull-up banners. She is creative, collaborative, extremely patient and great to work with. Our team is very happy with the end products. I would not hesitate to work again with Alex.

KATHRYN TRENERRY-HARKER, AHPCA

Alexandra’s work is exceptional.

Her process is thoughtful and thorough - she really takes the time to know her clients and understand their needs. She has incredible attention to detail and the patience to make her clients comfortable through every phase of the process. The result is a creative, fresh and modern take on branding.  I whole-heartedly recommend her work.

ALI JAKUBEC, Jakubec Consulting

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